As part of its strategy to integrate and optimize customer service, Maersk has merged two emerging markets — West and Central Asia and Africa — into a single IMEA region, according to the press service of Maersk
The region will cover major geographical areas of the Indian subcontinent, Middle East and Africa, including important markets such as India, Pakistan, UAE, Saudi Arabia, South Africa, Kenya, Ivory Coast, Cameroon, Nigeria, Senegal and Ghana.
“We have come a long way in our integrator journey and it is now time to look further into the future. Today, the market conditions are constantly changing, especially in the post-pandemic era, where the demand is softening, customer behaviors are evolving and there is an ever-increasing need to provide competitive, reliable and resilient logistics.” said Managing Director Richard Morgan.
IMEA has a strategically important location and is convenient for creating hubs for sea and air transport that will connect manufacturing and consumer markets around the world.
The company’s press service noted that thanks to this, supply chains will gain additional access and be simplified, which will increase efficiency.
A.P. Moller-Maersk Group has ordered six large ocean vessels to operate on “green” methanol. The construction of the newest vessels will be handled by Hyundai Heavy Industries (HHI). Eco-friendly dual-fuel container ships will have a nominal capacity of 17,000 TEU and will replace existing facilities in the Maersk fleet.